This training from PTTC highlights ways that prevention providers can explain the importance of prevention to their communities and stakeholders. Participants will discuss how to frame prevention as an investment in healthier futures.

Learning Objectives:

• Describe why prevention can be challenging to communicate using traditional service-based language and metrics.
• Explain prevention as upstream, condition-setting work that strengthens protective factors and supports healthier futures.
• Draft a brief prevention value message that communicates the purpose and importance of prevention to a specific audience.

Learn more and register here.