2/26/15 This intermediate to advanced webinar reviews key concepts in social marketing, including use of social norms, and describes its’ application to substance abuse prevention. Objectives: Describe the purpose and utility of social marketing in public health; Describe six phases of social marketing; Utilize two of the phases (market strategy and evaluation) through a case study activity.
PFS Webinar: Social Marketing: A Six Phase Approach to Creating Change
In the event of a mental health or substance use crisis, call to connect with a licensed counselor, 24 hours a day, 7 days a week. Bilingual support and medications to assist with recovery are available.