Private Resources

3/26/15 This intermediate to advanced webinar explores the use of media advocacy to support policy objectives. Objectives: Identify four keys necessary for effective implementation of a media advocacy effort; apply each of the four keys applies to a case study...

3/12/15 This intermediate to advanced webinar explores use of media literacy for substance abuse prevention efforts. Objectives: Describe five competencies essential to digital and media literacy; Describe three sets of key questions to ask when analyzing a media...

2/26/15 This intermediate to advanced webinar reviews key concepts in social marketing, including use of social norms, and describes its’ application to substance abuse prevention. Objectives: Describe the purpose and utility of social marketing in public health;...

2/12/15 This intermediate to advanced webinar provides an in depth review of several different public relations functions and uses for public relations in public health and substance abuse prevention. Objectives: Identify six functions of public relations; Identify...

1/29/15 This introductory webinar is designed to create a common language to describe types of health communications and identify media strategies that support community level environmental change. Objectives: Identify seven health (7) communications strategies that...